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Redesigning the Center of e-Learning & Distance Education's Website of University of Jeddah

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University of Jeddah





Saudi Arabia


UX Lead



The Project

COVID-19 has resulted in schools and universities shut all across the world. Globally, over 1.2 billion students are out of the classroom. As a result, education has changed dramatically, with the distinctive rise of eLearning, whereby teaching is undertaken remotely and on digital platforms.

In response to significant demand, the eLearning and Distance Education at University of Jeddah proposed an urgent need to upgrade its current website, to add new services, update its information architecture and most importantly, to improve the user experience for both instructors and students.

My Role

I was the Project Manager and UX Lead in a team of 9 and we completed this project over the course of 8 weeks.  I was in charge of conducting research, including competitives benchmarking analysis and user research. I was also responsible for coming up with ideas for re-designing the layout, information architecture and content management, and for improving the overall user experience using sketching, wireframing and Prototyping.

Moreover, I was involved with the development team, as we used HTML and Javascript to rebuild all pages.  As a manager for this project, I coordinated communication between team members, assigned tasks, and followed up with deadlines and provided support to the team.

The Problem

The prospect of having an entire university experience compacted into a personal electronic device is unusual to say the least. It can be unnerving for students who have only ever known traditional classroom settings. Traditionally, a degree of passivity is expected during lectures, particularly when note-taking and listening, while discussion with tutors is allotted a limited time. Online learning demands springing into action, accepting course material in a variety of multimedia formats, and taking part in online discussions which can continue indefinitely.

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